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Research Methodology In Commerce and Management MCOM Semester I Manan Prakashan

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Research Methodology In Commerce and Management MCOM Semester I Manan Prakashan

 

Research Methodology In Commerce and  Management

 

MCOM Semester I

 

(As Per NEP 2020)

Syllabus

 

MODULE – 1
Unit 1 : Introduction to Research
(a) Meaning of Research, Need and Scope of Research in Social Sciences, Humanities, Commerce and Management, Types of Research – Basic, Applied, Descriptive, Analytical, Casual and Empirical Research
(b) Planning of Research, Selection of Research Problem, Research Design, Significance of Review of Literature, Formulation, Importance and Types of Hypothesis, Significance and Methods of Sampling, Factors Determining Sample Size

Unit 2 : Research Process
(a) Stages in Research Process, Primary Data : Observation, Experimentation, Interview, Schedules, Survey, Limitations of Primary Data, Secondary Data : Sources and Limitations, Meta-Analysis
(b) Factors Affecting the Choice of Method of Data Collection, Questionnaire : Types, Steps in Questionnaire Designing, Essentials of a Good Questionnaire

 

MODULE – 2
Unit 3 : Data Processing and Statistical Analysis
(a) Data Processing : Significance in Research, Stages in Data Processing : Editing, Coding, Classification, Tabulation, Graphic Presentation, Statistical Analysis : Tools and Techniques, Measures of Central Tendency, Measures of Dispersion, Correlation Analysis and Regression Analysis
(b) Testing of Hypotheses : Parametric Test – t Test, f Test, z Test, Non-Parametric Test – Chi Square Test, ANOVA, Factor Analysis, Multiple Regression Analysis, Interpretation of Data : Significance and Precautions in Data Interpretation

Unit 4 : Research Reporting and Modern Practices in Research
(a) Research Report Writing : Importance, Essentials, Structure/ Layout, Types, References and Citation Methods : APA (American Psychological Association), CMS (Chicago Manual Style), MLA (Modern Language Association), Bibliometrics
(b) Footnotes and Bibliography, Modern Practices : Ethical Norms in Research, Plagiarism, Role of Computers in Research

 

Additional Information

 

BOARDMumbai University
ISBN-13978-93-5750-305-1
AUTHORMichael Vaz – Aurora vaz
PUBLISHERManan Prakashan
EDAll
PAGES
SUBJECTResearch Methodology In Commerce and Management MCOM Semester I
LANGUAGEEnglish
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